The bidding war is over. Some of the decisions made are harder to undo. As an agent or broker, is it part of your professional obligation to discuss where the buyer might be in five years financially and family-wise? Probably, even if it might occasionally put them off a purchase. A recent survey of 1,000…
The post How Agents Can Chart a Course for No Buyer Remorse appeared first on RISMedia.
Mortgage rates are giving homebuyers another reason to hesitate. The average rate for a 30-year fixed mortgage reached well over 7% in October, its highest level in 13 months, according to Freddie Mac. That followed a climb from 5.98% in late February to 6.65% by Aug. 20, figures cited in a recent U.S. Bank housing-market…
According to Opendoor’s July 2026 housing guide, September through November offers a favorable balance between available homes and prices, as summer listings remain on the market and buyer competition eases. A study found that since 2021, the traditional summer housing peak has shifted earlier toward spring. Researchers identified stronger spring activity in home prices and…
Pricing discussions with sellers is both an art and a science. Comparable listings data have always played a key role in determining asking price, as do algorithmic tools like automated valuation models (AVMs), but real estate agents say those values are a useful starting point—not a final valuation. That’s where their local knowledge about a…
Do you record all your back and forths with clients? If not, you may want to reconsider, as they can provide key points upon later review, especially when there is not full clarity on some specifics. More urgently, they can help avoid issues ranging from simple disagreements about what was said or, even potentially significant…
Editor’s note: This is part two of a two-part story on builder incentives. Part one focused on a builder’s point of view when it came to incentives. As another low-and-slow year for housing comes to a close, and with mortgage rates weighing on affordability, there can be real value out there for buyers interested in…
The post How to Guide Buyers When Builders Offer Enticing Incentives appeared first on RISMedia.
It’s good for Jason Tsalkas that he fully understands his father’s Greek heritage, lest he be a bit blue at not receiving the kudos a son might expect from his dad after accomplishing what he has. After all, not only did Tsalkas choose to change careers and pivot into real estate, as did his father,…
Editor’s note: This is the third of a three-part series on how agents earn recommendations and referrals from AI. Read part one here and part two here. When a prospective buyer or seller asks someone they trust to recommend a real estate agent, you want your name to be the first one mentioned. What happens…
If there’s one thing buyers don’t want after closing, it’s finding out that the costs to own and maintain their new home are not what they’d expected. They’re higher, and sometimes much higher. That’s why it’s imperative for you as their trusted agent to help determine future finances and share the information with them before…
One in five prospective buyers and current homeowners used AI tools or chatbots for housing research during the previous year, according to Bank of America’s 2026 Homebuyer Insights Report. Usage reached 32% among Gen Z and 28% among millennials. Of those who used AI, 57% asked it to estimate affordability, mortgage payments or closing costs.…
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