New Zillow research found that where a six-figure earner lives can be the difference between renting a four-bedroom house with a yard and a 650-square-foot apartment. A $100,000 salary is a meaningful advantage in today’s rental market, translating directly into more space, more options and more financial breathing room. But earning six figures doesn’t offer…
Renting is typically the stepping stone to homebuying, but the latest data on housing affordability shows that homeownership may continue to be out of reach for many. As such, property owners can expect to see rentals remain in demand, but may have to adjust their policies to incentivize renters. One policy that can make or…
Zillow research released in May found that home sellers lost a combined $1.49 billion to same-agent dual agency and $1.36 billion to off-MLS listings between 2023 and 2025, based on an analysis of more than 15 million transactions. Two sources with no role in the study—a Chicago broker/owner and a real estate economist—reviewed the findings…
New Zillow® research finds that homes with lifestyle-driven amenities and move-in-ready finishes are selling for as much as 5.4% more than expected, or about $19,500 extra on the typical home. The takeaway is that buyers today want comfort, customization and cost certainty, in homes that could fit right in on the set of their favorite…