Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Being successful in your social media marketing is not just about frequent posting of good content, you have to balance the styles and types of content you are…

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Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. When it comes to social media for real estate professionals, platforms like Instagram and TikTok can be great for showcasing listing photos, sharing property tours and reaching your…

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Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Social media often feels like it’s all about the followers. The platforms make you feel like the more followers you have, the more successful you will be. But,…

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Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Before the new year comes around, now is the time to step back and evaluate your tech stack, from your CRM and marketing automation tools to your showing…

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Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Being a local expert in real estate is not just about knowing the ins and outs of your market, it’s about being a pillar of your community. You…

The post How to Give Back and Gain Clients This Holiday Season appeared first on RISMedia.

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Real estate agents spend hours planning social posts—Instagram carousels, TikToks, Reels, etc.—but sometimes overlook one of the simplest ways to build visibility online: commenting.  Intentional, authentic engagement in the comment section can do more for your reach and reputation than yet another meticulously planned post or yet another Canva graphic. Here’s why it matters, and…

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