HouseWhisper has announced a major expansion of its product suite with the launch of Lead Engine and Rules Engine—two new capabilities designed to help real estate teams automate lead engagement, improve routing efficiency and keep pipelines active at sale. The new tools work alongside HouseWhisper’s existing AI assistant to create a connected system that manages…
Data and marketing firm PropStream has announced its attendance at InvestHer Con 2026 June 14-16 in Scottsdale, Arizona. According to a release, the event offers a curated experience for female real estate investors to learn actionable tips on scaling their businesses on their own terms. To help prepare for real investing challenges, example scenarios will…
Even the most well-established brands need sharp marketing minds to adapt to where consumers are moving. For REAL New York, Director of Marketing Md Kamruzzaman offers that and more. Overseeing a portfolio of more than 1,500 properties, he led the marketing launches of luxury Manhattan properties throughout 2025, most notably the 311-unit tower Casoni. For…
Constellation1 has announced the next evolution of HouseValues—the flagship seller lead platform from Market Leader—introducing new homeowner engagement tools, behavioral insights and real-time intent signals designed to help agents better identify and nurture seller opportunities. According to the company, the launch represents the most significant update to the HouseValues platform in more than 25 years. …
Lofty has announced a new native integration with Canva designed to help real estate agents streamline marketing workflows and reduce content distribution bottlenecks. Now available through the Canva App Marketplace, the integration allows agents to pull live listing photos, property details and agent profile information directly into Canva designs, then export completed assets back into…
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. In today’s digital landscape, video isn’t just a trend—its the reigning king of real estate marketing. Algorithms on Instagram, TikTok, YouTube and even Facebook are explicitly designed to…
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Social media platforms are ever-evolving marketing grounds. While more and more business is coming off of social media leads than ever before, real estate professionals have to evolve…
Zillow on April 10 announced that an additional 28 brokerages have signed on to be part of its “Zillow Preview” premarketing program, bringing the total to “nearly 60,” according to the portal, as the industry continues to parse out the principles of this strategy. The new companies appear to be mostly large regional brokerages, including…
BatchDialer, powered by PropStream, has announced the launch of three newly restructured pricing plans with savings designed to make scalable outbound calling more accessible and cost-effective for real estate professionals. Built to support businesses at every stage of growth, Propstream stated that the updated plans lower the barrier to entry while delivering more built-in infrastructure,…
Zillow® has announced a multiyear partnership with Major League Baseball (MLB), becoming the official real estate and home rentals marketplace partner of MLB. The agreement spans the baseball calendar, from spring training and home openers through the postseason, and includes national broadcasting, streaming, digital and in-stadium integrations, the company stated. “Baseball is one of the…
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