HouseWhisper has announced a major expansion of its product suite with the launch of Lead Engine and Rules Engine—two new capabilities designed to help real estate teams automate lead engagement, improve routing efficiency and keep pipelines active at sale.  The new tools work alongside HouseWhisper’s existing AI assistant to create a connected system that manages…

Read More

In a class-action lawsuit focused on Zillow’s mortgage referral and fee structures, plaintiffs just added a bevy of new accusations, citing a handful of “confidential witnesses”—current and former loan officers and agents who worked with the company—who claim Zillow sought to hide the fact it was funneling customers to its mortgage business. Alleging violations of…

Read More