In the keynote presentation to open RISMedia’s recent Real Estate’s Rocking in the New Year virtual event, Brian Buffini, chairman and founder of Buffini & Company, expressed the strong view that while a turnaround to good times is in store for the 2026 residential real estate market, brokers and agents must nevertheless be totally committed…
Editor’s note: In this two-part series, we take a look at how the buyer experience differs today from past years. Part 1 was a look back at how the process evolved to where it is now. Here, we review how tech has impacted everything, and the skills required to serve luxury-market clients. Information overload. The…
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Accompanying buyer clients to tour houses for sale is an upbeat experience…mostly for them. For unless they’ve purchased homes before, they likely won’t be inspecting every little thing all that closely. It’s for you to find issues, some of which may be obvious and some lurking quietly. Here are several you must tell buyers about…
Editor’s note: In this two-part series, we take a look at how the buyer experience differs today from past years. Today is a look back at how the process evolved to where it is now. On Wednesday we review how tech has impacted everything, and the skills required to serve luxury-market clients. When you think…
The post The Buyer Experience: Looking Back and Looking Forward, Part 1 appeared first on RISMedia.
Every real estate cycle has a quiet turning point. It happens before the headlines shift and before the crowd shows up. 2026 is that moment. After a necessary pause, housing is back in favor. Not because of speculation or hype, but because the fundamentals are realigning. Interest rates are stabilizing. Certainty is returning. And millions…
The post 2026 Is the Real Estate Comeback Cycle appeared first on RISMedia.
It’s all smiles because the work is done. You’ve expertly guided a client through the long and winding home-buying process to the point where they’ve found what they want and made an offer that was accepted. They’re happy, the seller’s happy, and you’re happy. All that remains are the usual mundane details. What could go…
Around 7:14 a.m. on a random Thursday, someone in nearly every brokerage office, group chat, or Slack channel sends the same message: “Did you see the news?” Another merger. Another acquisition. Another domino in a consolidation cycle that’s starting to feel less like a phase and more like the industry’s new operating system. The headlines…
Everywhere you look, people are asking: Will AI replace agents? It’s a topic that’s sparked a lot of curiosity—and, let’s be honest, a fair bit of anxiety. At this year’s Zillow Unlock, I had the privilege of tackling this question head on with a session I led called “AI Won’t Take Your Job: Here Are…
The post AI Won’t Take Your Job: Here Are 3 Ways to Use It appeared first on RISMedia.
There are all kinds of numbers available for people to ponder as they set on the path to homeownership. Every month the National Association of Realtors® releases a home-purchase affordability report which provides the latest national facts and figures regarding qualifying income needed to buy a home, current average mortgage rate, median family income and…
Since joining United Real Estate in 2010, Vice President of Marketing Amanda Cline has played a key role in driving the company’s brand and digital transformation—leading strategic initiatives that have fueled significant company growth and operational efficiency. In addition to elevating both design and user engagement through guiding the rollout of United’s modern logo and…
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