What gets people to move? That is a question every real estate professional can answer to some degree. The big picture usually includes the five Ds (divorce, death, diapers, diamonds and diplomas), which are life circumstances that (often) necessitate a home sale and/or purchase—what economists have called non-discretionary moves. But as affordability and mortgage lock-ins…
Above, Tammy Register Tammy Register was a medical billing manager in 2003, when a bilingual colleague of hers began a side job translating for a local real estate firm. Register, a native North Carolinian with a passion for helping people, caught her colleague’s excitement. Intrigued by the possibilities, she became licensed soon afterward and began…
Above, Gretchen Coley Gretchen Coley grew up poor, waiting tables and doing menial chores to pay her way through the University of North Carolina at Charlotte. She took her degree in finance to Wall Street, where she interned long enough to realize that neither trading nor the New York vibe suited her taste for gracious…