NAR Announces Influencer Program, Replacing Surrogate Program

Thursday, February 26th, 2026

The National Association of Realtors® (NAR) has announced the launch of its new Influencer Program, replacing the former Surrogate Program. The Influencer Program leverages the voices of active and engaged NAR members to inform industry discourse via engaging social media posts, local media opportunities, and peer-to-peer communications. NAR stated that Influencers stay informed about key…

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