Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. The housing market has not exactly been a breeding ground for first-time homebuying in recent years, but that doesn’t mean there aren’t any younger folks interested. Despite continued…
The National Association of Realtors®’ (NAR) 2026 Generational Trends Report found that Gen Z—though still a fraction of the overall market—is “reshaping homeownership,” even as baby boomers remain overrepresented amid affordability challenges. Those challenges have also shrunk first-time buyer share to historically low levels. The report found that out of all buyers, only 21% were…
Gen X and millennials are set to be the two largest cohorts to inherit $4.6 trillion in global real estate wealth over the next 10 years according to new data from the Coldwell Banker Global Luxury program’s 2026 Trend Report (the report), which finds that the U.S. is expected to capture 52% of that property…