In the keynote presentation to open RISMedia’s recent Real Estate’s Rocking in the New Year virtual event, Brian Buffini, chairman and founder of Buffini & Company, expressed the strong view that while a turnaround to good times is in store for the 2026 residential real estate market, brokers and agents must nevertheless be totally committed…

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The news is good for real estate agents. At the National Association of Realtors® (NAR) Real Estate Forecast Summit, held remotely earlier this month, Jessica Lautz, NAR’s deputy chief economist & VP of research, highlighted data showing that 88% of buyers use an agent to help them navigate the home transaction process.  Additionally, the use…

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