How the Brokerage Playbook Has Changed

Thursday, December 4th, 2025

From left to right: Lennox Scott, Jennifer Branchini, Mark Woodroof, Kendall Bonner, Anthony Lamacchia and John Featherston Over the course of its 37 years, RISMedia’s Power Broker Forum has served as a vehicle for confronting the many issues and challenges facing the residential real estate brokerage business, offering insights and strategies from many of the…

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As the year winds down, there’s a familiar energy in the air—part gratitude, part exhaustion and part reflection on what really matters. For real estate professionals, 2025 has demanded more than skill or strategy. It asked for something deeper: empathy. When markets wobble and headlines rattle consumer confidence, people look to their agents not just…

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