For seniors preparing to sell a home they’ve lived in for decades, fall may be the ideal time to start downsizing before spring brings a new wave of buyers. When the weather starts to cool and the leaves start to fall from the trees, it can feel like a natural time to reset, to refresh…

The post Why Now Is the Time to Prepare Senior Homes for the Spring Market appeared first on RISMedia.

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As affordability remains one of first-time buyers’ biggest hurdles in real estate, the face of homebuying remains squarely retirees and members of older generations who are repeat participants in the housing market. The median age of a homebuyer now stands at 58, and there is “increased buying activity among those over 60,” according to the…

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Mortgage rates are giving homebuyers another reason to hesitate.  The average rate for a 30-year fixed mortgage reached well over 7% in October, its highest level in 13 months, according to Freddie Mac. That followed a climb from 5.98% in late February to 6.65% by Aug. 20, figures cited in a recent U.S. Bank housing-market…

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New 2026 research suggests that written buyer agreements have made fees and representation more visible, but commissions themselves have not necessarily fallen. A Zillow survey of 366 U.S. real estate agents found that 89% believe written agreements outlining compensation and services benefit buyers. It also found that 77% said fee negotiation benefits buyers, compared with…

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Zillow announced that it is launching a personalized hub to help guide homebuyers through their home purchase in real time. Three new features also were included to give buyers and sellers more information throughout the transaction, according to the announcement.  According to Zillow, the average home search for a buyer can take up to three…

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Chocolate brown is back, and this time, it could add approximately $2,277 to a home’s offer price, according to Zillow’s 2026 Paint Color Analysis. The study found that buyers are increasingly drawn to warm, inviting colors, which increasingly outperform traditional all-white walls in key living spaces.  “White will always be a timeless, versatile choice, but…

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HomeServices of America has introduced OnePoint, a new all-in-one solution designed to deliver a more streamlined, end-to-end experience for homebuyers and sellers.  With OnePoint, HomeServices says its local operating companies can offer clients a unified suite of in-house services, supported by one team throughout the transaction. The solution is designed to enhance efficiency, improve communication…

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With the expectations for a spring boom in housing market activity higher than ever as of late, a new report from Realtor.com® has outlined the week of April 12-18 as the “best week to sell in 2026.” The report predicts a rebound in buyer demand as mortgage rates have remained on the lower end of…

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While housing markets are local, national home-selling trends—including ones to get your clients much more for their home—can still prove informative.  Zillow, surveying home sales in the 35 largest U.S. metro areas during 2025, found the best time to list is generally late May, when homes sold for 1.7% more nationally (about $6,000 on a…

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