As player housing goes live in World of Warcraft®, Zillow has teamed up with Blizzard Entertainment® to introduce Zillow for Warcraft, a custom microsite that allows anyone to browse a curated collection of in-game homes from Azeroth™. According to a release, the Zillow for Warcraft experience brings Zillow’s familiar home exploration into a fantasy setting. The microsite…
Editor’s note: In this two-part series, we take a look at how the buyer experience differs today from past years. Part 1 was a look back at how the process evolved to where it is now. Here, we review how tech has impacted everything, and the skills required to serve luxury-market clients. Information overload. The…
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If you are smart enough to rely on experts to guide you through a process, then that means you are also smart enough to know when some so-called “experts” are faking it. Unfortunately, sometimes that wisdom doesn’t come until it’s too late. When you see smart people with money choose to do something, you assume…
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