One in five prospective buyers and current homeowners used AI tools or chatbots for housing research during the previous year, according to Bank of America’s 2026 Homebuyer Insights Report. Usage reached 32% among Gen Z and 28% among millennials. Of those who used AI, 57% asked it to estimate affordability, mortgage payments or closing costs.…

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There’s a reason most everyone in real estate has their eyes peeled on how the mortgage rate moves every week. Even a slight rise can short-circuit some buyers. The average rate on a 30-year fixed mortgage reached 6.71% in early September, its highest level in 13 months, according to Freddie Mac. A separate daily measure…

The post 6 Key Numbers Buyers Must Examine Before Committing appeared first on RISMedia.

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Who doesn’t like the look of a sleek, high-tech kitchen? It sure helps to sell a home on the market. But once someone’s actually cooking, ease of cooking is what counts. For Mark Stevenson, managing director and product designer at Stoveshield.com, there is a clear shift in how homeowners think about kitchen design. “People are…

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In last week’s Sunday Showcase, we offered The One-Week Kitchen Test to Take Before Renovating. A week earlier we spotlighted How Owners Can Make Kitchens Look Expensive Without Renovating. Here we present the third kitchen segment of the trilogy . Recent kitchen-based research from Virlo, a short-form video trend intelligence platform, featured smart trash cans…

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In last week’s Sunday Showcase, we explained How Owners Can Make Kitchens Look Expensive Without Renovating. Here we spotlight a test for new buyers to conduct before undertaking a renovation. After all, the kitchen will be new to them, and better to get a handle on what’s what before spending money on it. New trend…

The post The One-Week Kitchen Test to Take Before Renovating appeared first on RISMedia.

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Industry history says that if there’s one room in the house sellers should ensure is pleasing to the eye when buyers first take a look, it’s the kitchen. The last thing buyers want is to think it needs a total renovation. The good news is there are ways to improve it visually without spending big…

The post How Owners Can Make Kitchens Look Expensive Without Renovating appeared first on RISMedia.

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When Thomas Jefferson noted that all men (and women) are created equal, he didn’t mean real estate agents. Since you’ve gone to the trouble of reading this, you’re clearly serious about your craft. Not so for many others. They are the ones who will find that clients today are much savvier than they used to…

The post 6 Reasons Clients Walk Away From Their Real Estate Agent appeared first on RISMedia.

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When shopping for a home, it’s easy to focus on the details of the property itself—from the number of bedrooms and bathrooms to total square footage.  But finding the right home is about more than what’s within its four walls. It’s also about the community that surrounds it. A strong sense of community can provide…

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Homesellers navigating renovations and repairs before listing are facing a complex landscape shaped by economic pressures, evolving expectations and persistent industry challenges. With many buyers seeking turnkey homes, making all the fixes can be problematic financially. Greatbuildz.com Co-CEO Jon Grishpul points out major renovation pain points, myths and realities. Pain points Cost overruns and budget…

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Spring is the busiest season for home sales, but the ‘dream home’ narrative often ends abruptly once the inspector arrives. Visible mold or a history of moisture issues frequently leads to inspection contingencies, allowing buyers to back out or demand costly repairs, while lenders may refuse financing on affected homes.  Restoration 1 owners Vanessa and…

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