Lofty Helps Pass Senate Bill 690 Into Law, Eliminating Private CIPA Claims Against California Businesses

Wednesday, October 7th, 2026

Lofty—the CRM and marketing platform for the real estate industry—announced a significant legal and legislative victory following California Governor Gavin Newsom’s signature of Senate Bill 690 (SB 690) into law, eliminating the private right of action for pen register claims under the California Invasion of Privacy Act (CIPA).  According to a release, SB 690 effectively…

Read More

Share on Facebook Share on X Share on Pinterest Share on Linked In

Lofty Launches CIPA Defense Program at No Cost

Thursday, July 9th, 2026

Lofty announced the launch of the Lofty CIPA Defense Program, a legal protection initiative that aims to provide customers with a full legal defense against California Invasion of Privacy Act (CIPA) demand letters. The program offers demand letter review, formal legal response, legal support throughout a qualifying claim and ongoing case updates at no cost,…

Read More

Share on Facebook Share on X Share on Pinterest Share on Linked In

Subscribe

Search

Categories

Follow

Archive

  1. 2026
    1. October (101)
    2. September (161)
    3. August (126)
    4. July (151)
    5. June (134)
    6. May (124)
    7. April (152)
    8. March (147)
    9. February (132)
    10. January (142)
  2. 2025
    1. December (135)
    2. November (136)
    3. October (163)
    4. September (32)
    5. August (33)
    6. July (33)
    7. June (17)
    8. May (2)
    9. April (2)
    10. March (2)
    11. February (2)
    12. January (2)
  3. 2024
    1. December (2)
    2. November (2)
    3. October (2)
    4. September (2)
    5. August (2)
    6. July (2)
    7. June (2)
    8. May (2)
    9. April (2)
    10. March (2)
    11. February (2)
    12. January (2)
  4. 2023
    1. December (2)
    2. November (2)
    3. October (2)
    4. September (2)
    5. August (2)
    6. July (2)
    7. June (2)
    8. May (2)
    9. April (2)
    10. March (1)
    11. February (2)
    12. January (2)
  5. 2022
    1. December (2)
    2. November (2)
    3. October (1)
    4. September (2)
    5. August (2)
    6. July (2)
    7. June (2)
    8. May (2)
    9. April (1)
    10. March (2)
    11. February (5)
    12. January (2)
  6. 2021
    1. December (8)
    2. November (4)
    3. October (2)
    4. September (2)
    5. August (2)
    6. July (1)
    7. June (2)
    8. May (1)
    9. April (2)
    10. March (2)
    11. February (1)
    12. January (2)
  7. 2020
    1. December (2)
    2. November (2)
    3. October (1)
    4. September (2)
    5. August (2)
    6. July (2)
    7. June (4)
    8. May (2)
    9. April (2)
    10. March (2)
    11. February (4)
    12. January (5)
  8. 2019
    1. December (3)
    2. November (4)
    3. October (5)
    4. September (3)
    5. August (5)
    6. July (4)
    7. June (4)
    8. May (5)
    9. April (4)
    10. March (5)
    11. February (5)
    12. January (5)
  9. 2018
    1. December (5)
    2. November (8)
    3. October (7)
    4. September (4)
    5. August (5)
    6. July (4)
    7. June (4)
    8. May (5)
    9. April (4)
    10. March (5)
    11. February (4)
    12. January (4)
  10. 2017
    1. December (5)
    2. November (5)
    3. October (4)
    4. September (4)
    5. August (5)
    6. July (4)
    7. June (5)
    8. May (4)
    9. April (4)
    10. March (5)
    11. February (4)
    12. January (4)