Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. For years, real estate social media has been dominated by a single aesthetic: flawless. Agents feel immense pressure to maintain a perfectly curated instagram grid filled with pristine,…

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Celebrating 25 years of success, HomeSmart unveiled a new brand identity today complete with a new logo and messaging for the brand from the stage at its annual premier agent event, Ignite: Growth Summit 2025—back where it all began a quarter of a century ago in Scottsdale, Arizona, in front of agents, brokers and franchise…

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