Anthony Lamacchia, founder of Crush It In Real Estate training, and industry veteran Allan Dalton have announced the launch of a new, nationwide training and certification program, the Certified Real Estate Consultant(SM). Developed in conjunction with RISMedia Founder & CEO John Featherston, the online course is designed to elevate a real estate professional’s value, reputation…

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Will AI Replace or Diminish Real Estate CRMs?

Wednesday, February 18th, 2026

It must be difficult for consumers to reconcile what they hear when agents proclaim “I stay in touch” with the reality that, if a “Do Not Contact” registry existed for homeowners, many would sign up without hesitation. CRMs have undeniably been instrumental in helping real estate agents not only stay in touch, but keep what…

The post Will AI Replace or Diminish Real Estate CRMs? appeared first on RISMedia.

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