Editor’s note: This is the third of a three-part series on how agents earn recommendations and referrals from AI. Read part one here and part two here. When a prospective buyer or seller asks someone they trust to recommend a real estate agent, you want your name to be the first one mentioned. What happens…
The environment I’m mini golfing with my kids on a day off when a request comes in from one of my agents. She needs market data to present to a client. After 20 years in this business, I know where the market stands. Years ago, a presentation this big would have taken me hours to…
The post Op-Ed: AI Will Deliver Maximum Exposure. The Aggregators Won’t Survive It appeared first on RISMedia.
From left, John De Souza, Christopher Pfeiffer, Dawn Pfaff and Donny Samson. Photo by AJ Canaria. WASHINGTON, D.C.—The real estate industry is feeling more like a landmine right now, with professionals carefully navigating internal and external forces that threaten their businesses. But where some see potential threats, others see opportunities—even as market uncertainty and bitter…
Above, from left, Rajeev Sajja, Marki Lemons Ryhal, Amy Gromowski, Matthew Rathbun and Charles Oppler. Photos by AJ Canaria. WASHINGTON, D.C.—Real estate brokerages can’t treat AI as a shortcut, or they’ll expose their agents and companies to untold risks, a panel of industry experts said during RISMedia’s 38th Annual CEO & Leadership Exchange on Oct.…
Above, from left: Sean McRae, John Featherston, Chris Kelly, Creig Northrop, Ben Silva. On-screen: Synthetic humans JackAI and Mae. Photo by AJ Canaria. Artificial intelligence has moved well beyond the chatbot—ushering in what RISMedia Founder and CEO John Featherston likens to a modern-day Industrial Revolution. During RISMedia’s 38th Annual CEO & Leadership Exchange last week…
The October special edition issue of RISMedia’s Real Estate magazine is now available, and not to be missed are several exclusive features, including an in-depth look at how real estate tech leaders on the forefront of AI are going beyond the hype and getting to the truth of the evolving technology. In addition, we take…
When it comes to AI, I think we can all agree: The train has left the station. Moving at a speed never before seen, artificial intelligence adoption rates are more than double that of smartphones and tablets when they hit the scene in 2007. The question is, how’s a real estate professional—and the industry at…
The post Harnessing the AI Juggernaut appeared first on RISMedia.
A just-released report from the National Association of Realtors® (NAR) details what has become almost the norm within the residential real estate industry—that technology is being utilized by agents primarily to get time back and to give clients a better experience. According to the annual survey, 81% of agents said saving time is their primary…
Artificial intelligence has quickly become one of the most talked-about topics in real estate. Nearly every conversation about the future of our industry includes automation, predictive analytics and digital transformation. As someone who spends every day focused on operations, technology and growth, I find that exciting. But I also believe we’re asking the wrong question.…
Editor’s note: This is the second of a three-part series on how agents earn recommendations and referrals from AI. Read part one here. When a prospective buyer asks someone they trust who is the best real estate agent to help them transact, you want your name to be the first one mentioned. What happens when…
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