How Dueling Real Estate Data Studies Are Shaping Private Listings Fight

Thursday, August 13th, 2026

As the war over private listings intensifies, Zillow and Compass (among others) are using dueling data reports and starkly different methodologies to make their respective cases in the courtroom—and in the court of public opinion. On July 24, Compass reported that pre-marketed homes that started as Private Exclusives or Coming Soons sold for 4.6% more…

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Do Your Own Research: What Recent Pre-Marketing Studies Say About Pricing, Policy and Privacy

Tuesday, April 21st, 2026

“I can prove anything by statistics except the truth.” That witticism, attributed to 19th century British orator and statesman George Canning, highlights something that remains extremely relevant today in the information age. While we have nearly unlimited access to data and analysis, they aren’t always—or perhaps often—leading us closer to the answers we seek. Case…

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