Why KW-affiliated Brokerages Outperform

Wednesday, April 29th, 2026

Above: John Clidy. In today’s real estate environment, agents have more choices than ever. New models promise higher splits, fewer fees and more independence. On the surface, that sounds good. But when you step back and look at what actually drives success, productivity, profitability and sustainability, the conversation changes.  The agents who consistently win are…

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Mortgage applications decreased this week but economists say homebuying sentiment has improved over this time last year thanks to an increase in homes on the market.  According to the latest Market Composite Index from the Mortgage Bankers Association (MBA)—its measure of mortgage loan activity volume and includes purchases and refinances—decreased 1.6% on a seasonally adjusted…

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The data giant CoStar Group, operator of Homes.com and Apartments.com among other real estate businesses, set a confident atmosphere during its Q1 2026 earnings call; Founder and CEO Andy Florance touted “60 consecutive quarters of consistent, double-digit revenue growth” during the earnings call and the corresponding press release.  Citing its ongoing success, CoStar shared plans…

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Homebuilders appear to be showing some signs of measured optimism as new construction showed significant gains against the tide of market challenges and the ongoing conflict with Iran, according to the latest data from the Department of Housing and Urban Development (HUD) and the Census Bureau. The New Residential Construction report for March (which also…

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Lawyers who launched the original buyer lawsuits—making largely the same accusations as Burnett but claiming homebuyers suffered harm—will seek to block the National Association of Realtors® (NAR) from striking a deal in a copycat case, asking a federal judge to block that deal based on what they describe as a “reverse auction.” In a filing…

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The Department of Housing and Urban Development (HUD) and the Department of Agriculture (USDA) have announced they have rescinded the mandate that all new homes be built with the 2021 International Energy Conservation Code as the minimum energy-efficient standards, or they would be ineligible for an FHA or USDA-backed mortgage loan. The Biden Administration-era policy…

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As the conflict with Iran has loomed over the heads of consumers and over the economy, the two-week ceasefire in April contributed to some relief in consumer views, according to the latest data from The Conference Board. The Consumer Confidence Index® saw a 0.6 point increase to 92.8 in April (baseline of 100 is based…

The post Consumer Confidence Ticked Up During Iran Ceasefire appeared first on RISMedia.

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After January’s “weakest start to a year for home prices since the early 2010s,” as noted by Bright MLS Chief Economist Lisa Sturtevant, home-price growth has now effectively “stalled” in February, according to the latest data. The February S&P Cotality Case-Shiller Home Price Index saw a 0.7% year-over-year gain in home prices, shrinking from the…

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Agents have long done some version of pre-marketing—reaching out to their networks, posting on social, circulating a “Coming Soon” to their database. But what hasn’t existed, until now, is a way to make those listings publicly visible: open to every buyer and searchable by anyone.  Zillow Preview changes that. Rather than keeping pre-market listings behind…

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