As the residential real estate landscape continues to navigate rapid structural shifts, the conversation surrounding listing data control, portfolio visibility and operational efficiency has moved to the absolute forefront. Modern brokerages with multi-region and national footprints are increasingly seeking a comprehensive view of their own inventory, greater flexibility in asset management and streamlined workflows that…

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Above: HomeServices of America CEO Chris Kelly at RISMedia’s CEO & Leadership Exchange Event in 2025. Minnesota-based brokerage giant HomeServices of America and Texas-based franchisor Keller Williams has announced they are joining a “listing data interface” that will replace MLS entry with a “controlled, brokerage-level environment,” while still promising full support and compliance with local…

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