Real estate people love to extol the limitless potential of a career in the business. Michele Harrington’s story makes the hype a reality. While Harrington’s path from U.S. Marine to CEO of Southern California’s iconic FirstTeam Real Estate was anything but predictable, there was one constant that fueled her momentum every step of the way:…
As homeowners across the country seek impactful ways to boost their property’s market value, LIME Painting notes that targeted painting upgrades can significantly enhance curb appeal and resale potential. Industry research shows that professional paint projects are among the most effective home improvements for sellers and value-focused owners alike. Here are some LIME recommendations for…
“Standing on business” is a very Gen-Z internet term, but it has an age-old meaning. To stand on business is to stand by your morals, not cave your opinions to the whims of others and the trends. It’s a respectable trait, and one Bess Freedman—CEO of Brown Harris Stevens—emulates. As an icon of the industry,…
It’s been about 10 years since Brian Bair launched the iBuyer Offerpad, and three years since it went public. But like with so many other companies these days, suddenly AI has arrived to change how they do business in many ways, and to his way of thinking, there’s no staying static. It’s either get ahead…
If there’s one declaration most new real estate agents don’t want to hear after spending a lot of time with a homebuyer client it could very well be the following: “We’ve decided to rent.” On one hand, there goes a hefty commission. But on the other hand, while agents logically prefer sales, they can often…
A new survey from Zillow finds a striking reversal in market dynamics: by the fourth quarter of 2025, 51% of agents said market conditions were favoring buyers, the first time that had been true all year. From this same time last year, inventory is up 5%, the monthly mortgage payment on a typical U.S. home…
Above: Will Langley. Will Langley Principal Broker Berkshire Hathaway HomeServices Keys Real Estate | Knight & Gardner Realty Key West, Florida https://www.keysrealestate.com Region served: The Florida Keys Years in real estate: 16 Number of offices: 4 Number of agents: 160 Favorite part of your job: The people—the agents I get to work with daily, the…
Today, many brokerages feel caught between two priorities: growing the business and protecting the agent experience. Too often, growth wins and service quietly erodes. This results in operational debt that comes to light when the market tightens. That erosion isn’t accidental. Growth fails when the systems meant to support it were built too late. Sustainable…
Baby Boomers, roughly 20% of the U.S. population, control about 41% of America’s real estate assets and a major share of housing inventory, creating a generational supply squeeze that has lasted for years. This huge pool of long-held homes has stayed off the market as owners delayed downsizing and chose to age in place. Now,…
With home prices still elevated in much of the country, condos have become more realistic for buyers determined to exit the rental train. For most agents, the ability to educate such clients about how they can start building equity immediately by going the condo route is more important than ever. Here are several important pros…
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